Over the last two decades WordPress has emerged as a dominating weblog engine and has safely ensconced itself in virtual space. The main reason behind its overwhelming success is the software and the premium WordPress themes are easy to use. It is absolutely free and it has a huge worldwide community that continues to grow.

WordPress Open Source Project

What is even more appealing is the fact that WordPress is an open source project. That means everything, from the documentation to the code itself, is being created by and for the community for free. Similarly, many WordPress themes and plugins have also been introduced at no cost.

Premium WordPress Themes

Recently there is a growing trend towards choosing premium WordPress themes. These are themes designed by freelancers and design agencies. These premium WordPress themes are heavily advertised on popular weblogs and are offered for a fixed price.

Why buy a WordPress theme when there are millions of free floating themes? The answer is quality. Among thousands of themes only few go beyond having some basic functionality within a customized design. Designing a professional WordPress theme takes time and effort and it cannot be just put together like a simple jigsaw puzzle.

Free themes do help a WordPress web designer to gain a good reputation, however it is very hard to find free and professional themes which can be employed for large websites, such as online magazines or corporate websites.

Designers of Premium WordPress themes

Premium WordPress themes give WordPress web designers and users a chance to stand out from the regular crowd. Designers of Premium themes too get to design a unique theme once and later have a steady source of income trickle in. With a few premium WordPress themes tucked inside their portfolios they also stand the chance of bagging projects that involve designing custom made themes for individual clients looking for distinct designs.

Designers will be able to benefit from a premium WordPress theme only if it has something different to offer. There maybe users out there looking out for different ideas for their business or website. More importantly, these users will be willing to pay for them.

Premium WordPress themes are less likely to be used for traditional blogs. They are considered only for projects of certain business value.

Many beautifully designed themes are available at prices of around $100 or less. They seem to be well worth the minimal investment for those who are serious about building an online presence. There is a large population of people that are not willing or able to afford the services of developers. In such cases, premium WordPress themes are preferred over custom designed themes.

When WordPress made its entry on the internet it was merely a blogging platform. Today it has developed into a complete content management system. The number of website owners using WordPress for business purposes as well as for simple blogging continues to build up.

Premium WordPress themes are also being used in many of these cases. With the affordability of premium WordPress themes, WordPress would definitely continue to grow and make place for more creativity and potential for improvement.

Want to learn more about WordPress? Take a few minutes and read Optimizing WordPress Blogs For Search Engines.