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What Do I Write About?

If you’re a blogger wishing to increase your readership, article marketing can send highly targeted traffic your way, at low or no cost to you. Everyone wants free traffic, but newcomers to article marketing can get hung up on one question in particular: “What do I write about?”

Writing articles for article marketing is very similar to writing posts for your blog. Most experts recommend articles between 300-500 words, about the length of an average blog post.

There are other similarities, too.
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January 3, 2013
Why Article Marketing?

If there’s one thing bloggers want more of, it’s readers! Whether you’re blogging for pet lovers, kids’ dentists, or Boston Red Sox fans, driving more people to your posts is surely a prime objective. And one of the best ways to drive traffic to your blog or website is through article marketing.

Article marketing is the process of creating short articles for publication and distribution by other websites and off-line publishers in exchange for at least one quality link back to your website or blog. Articles are normally published to article directories, websites made up entirely of articles submitted by authors. Article directories are usually free to publish to.

Article Marketing Benefits

While it may seem counter-intuitive to provide your content for free to other websites, there are several benefits of article marketing:
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December 31, 2012
Why You Should Attend Events and Offline Networking

I often get asked by clients if they should attend events and offline networking or only focus on building their email lists and social media networking.

In the last two weeks a customer of mine had a subscriber to their email list drop hundreds of dollars shopping with their business.

After a bit of a dialogue she was reminded her subscriber had met her at a networking event over two years ago. They met, chatted a bit, exchanged business cards and went on their way.

Little did she know that something she said really caught her interest and she’d kept in touch through my email list ever since. Pretty cool, wouldn’t you say?

Today’s lesson is all about why you should attend events and offline networking to build your email newsletter list.
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November 30, 2012
Video Marketing For Ongoing Sign-ups

How do you feel about video? Think you can record one to five minutes of quality info? That’s what it takes to build your email list with video marketing.

Today we’re going to cover some technical and practical ways to use video marketing to get more leads.

First of all, video marketing is just one of many marketing tools. It might not appeal to you, but that’s okay. Read about them all, then choose what works best for you.

You don’t have to do it all. In fact, you don’t even have to do it extremely well! Just take action and get results, over and over again and you will see your business grow.
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November 29, 2012
Online Signatures That Get Clicks

I hope you enjoyed the previous blog post, “Hosting Events to Attract Email Subscribers“. Today we’ll talk about something you might not have thought of using to build your list – your online signatures.

Today’s lesson will be short and sweet. It’s meant mainly as an eye-opener for you to think about how you can use this simple method. After you read today’s post, take action right away – it only takes a moment or two to write up and set your new online signatures, but the effects can be long-lasting.
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November 28, 2012

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