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Category: Internet Marketing

  • 5 Tips for Choosing Effective Marketing Content

    5 Tips for Choosing Effective Marketing Content

    Content marketing is the best way to get information to your clients or customers. This is also the perfect way to gain the trust of your customers and increase your sales. The problem is choosing the most effective marketing content and presenting it in an attention getting manner.

    Here are some tips on choosing the most effective content for your marketing.

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  • What Next? Repurposing Your Articles

    What Next? Repurposing Your Articles

    Once you’ve gotten the hang of writing and submitting articles, you’ll see that it can become an easy part of your daily or weekly work routine. But once those articles are created and submitted to an online directory, don’t let them die! Let’s take a look at repurposing your articles.

    There are many ways you can re-purpose your already-written articles for assistance with high SEO rankings and customer interaction.

    Repurposing Your Articles

    As someone who provides SEO assistance, here are just a few that I recommend:

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  • Structuring Your Articles

    Structuring Your Articles

    Writing articles for publication is not at all difficult or time-consuming, once you get a sense for what article directories are looking for. How are you structuring your articles?

    While each article directory may be a little different, in general they want unique content, with good spelling and grammar, with a minimum of 250-300 words. Personally, I think it’s always a good idea to aim for a nice, solid 400 word article so you can really build a relationship with your reader.

    Structuring Your Articles

    With this in mind, there are some simple ways for structuring your articles. A good general rule when writing an article is to follow these three steps:

    1. Tell them what you’re going to tell them (this is the introduction).
    2. Tell them (the body).
    3. Tell them what you told them (the conclusion).

    Formatting

    Now that you’ve got an idea of structure, here are some formats that make for quick article writing:

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  • What Do I Write About?

    What Do I Write About?

    If you’re a blogger wishing to increase your readership, article marketing can send  highly targeted traffic your way, at low or no cost to you. Everyone wants free traffic, but newcomers to article marketing can get hung up on one question in particular: “What do I write about?”

    Writing articles for article marketing is very similar to writing posts for your blog. Most experts recommend articles between 300-500 words, about the length of an average blog post.

    There are other similarities, too.

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  • Why Article Marketing?

    Why Article Marketing?

    If there’s one thing bloggers want more of, it’s readers! Whether you’re blogging for pet lovers, kids’ dentists, or Boston Red Sox fans, driving more people to your posts is surely a prime objective. And one of the best ways to drive traffic to your blog or website is through article marketing.

    Article marketing is the process of creating short articles for publication and distribution by other websites and off-line publishers in exchange for at least one quality link back to your website or blog. Articles are normally published to article directories, websites made up entirely of articles submitted by authors. Article directories are usually free to publish to.

    Article Marketing Benefits

    While it may seem counter-intuitive to provide your content for free to other websites, there are several benefits of article marketing:

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