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Tag: Content Marketing SEO

  • Tips for Optimizing Video Content for the Search Engines

    Tips for Optimizing Video Content for the Search Engines

    Today we will look at optimizing video content for the search engines.

    Video is an interactive and useful form of content for your website visitors. We each learn differently and adding this visual element holds a very strong appeal for many target audiences.

    Additionally, it’s also a way for you to brand your business and connect with your audience.

    Unfortunately, while many website owners are skilled at creating valuable video content, they forget about optimizing video content for the search engines.

    Video Indexing

    Here are 7 tips to for video indexing as search engine spiders can index video content, if you know how to show them the way.

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  • Content Marketing: Using SEO for Better Exposure

    Google keyword analysisOnce you have decided to populate your website with great information through content marketing, you need to make sure people are able to find the information. The best way to do this is through Search Engine Optimization. Also known as SEO, this is a way to properly optimize your website for search engines which can bring more hits to your website via your content. (more…)

  • 3 Tips To Avoid Duplicate Content for SEO

    3 Tips To Avoid Duplicate Content for SEO

    One of the most common mistakes website owners make is to publish what’s called “duplicate content.” Let’s discuss some strategies for to avoid duplicate content for SEO.

    When it comes to Search Engine Optimization, or SEO, there are some definite mistakes to avoid.

    What is duplicate content?

    Google defines duplicate content as, “Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar”.

    Most of the time when we see this, it’s unintentional or at least not malicious in origin: forums that generate both regular and stripped-down mobile-targeted pages, store items shown (and — worse yet — linked) via multiple distinct URLs, and so on.

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